1) Define our areas of difference from competition.
2) Create a general marketing and distribution strategy.
3) Publicize our Kickstarter page.
4) Clarify target audience.
5) Research on the best distribution methods at our disposal.
6) Create a marketing schedule for the release of materials.
7) Maintain the social media websites daily.
8) Create small print campaign around Orlando.
9) Plan public screenings of my short film, Séance.
10) Create Facebook pages for every character in the film, and have the actors post regularly, in character.
11) Start a viral campaign of ghost videos on Youtube as ads for the film.
12) Make a list of festivals that INTERIOR would have the most exposure from.
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